Deadline: 31 July 2012
Open to: Any individual from any country from the age of 18 years and to companies, businesses, institutions and all other organisations.
Award: 500.000 EUR
The Postcode Lottery Green Challenge 2012 aims to encourage the development of new, innovative, creative and yet commercially viable products and/or services that contribute to an eco-friendly lifestyle, directly reduce greenhouse gas emissions and score highly on convenience, quality and design. An expert preliminary jury will assess the viability of the entries and announce the five to eight finalists on 30 August 2012. The finalists will present their ideas before an international jury of experts and an audience of invited guests on 17 September at the multimedia conference PICNIC ’12 in Amsterdam, The Netherlands. The winner(s) will be announced on 23 September 2012 in New York, USA.
The three winners that will be selected by the international jury of experts will go on to New York, where another jury will announce the winner of the 500,000 EUR grand prize on September 23.
The Postcode Lottery Green Challenge is open to any individual from any country from the age of 18 years and to companies, businesses, institutions and all other organisations.
The competition calls on creative, innovative thinkers from around the world to submit business plans for sustainable products and services. Entries should directly reduce CO2 emissions, score highly on design, user-friendliness and quality, and ready to be in the market in two years. Questions in the entry form vary from “Describe your product or service in a 100 words”, to a complete SWOT analysis. We also encourage participating entrepreneurs to create and record an elevator pitch, a business pitch in 90 seconds. This is a very handy tool to convince the preliminary jury of your entrepreneurial and social spirit, and shouldn’t present a problem for serious entrepreneurs. Upload the pitch to YouTube or Vimeo and post the URL in your entry form. Applicants can enter their business plan in the online entry form here.